Graphic design agency | Website design agency

CDDI
Loading images...
  • First Image
  • Second Image
  • Third Image
  • Forth Image
  • Fifth Image
  • First Image
  • Second Image
  • Third Image
  • Forth Image
  • Fifth Image
  • facebook
  • twitter
  • linkedin
like - follow - connect

Why designers can really help small businesses with marketing…

All too often small businesses haven’t got very big budgets when it comes to marketing and shy away from advertising agencies and marketing companies.

Now before this article sounds like an anti advertising/marketing advert let me say that they too have their part to play in whole creative process. Sometimes the large projects these companies get to work on can create some inspiring and very inventive pieces of marketing, which can’t be achieved on smaller budgets. But consider these pieces of work in a trickle effect, which in turn not only acts to raise the profile of the company, but also inspires other designers to raise their game.

So let’s get back to helping small businesses.

Think of designers as solution providers. Apart from designing for print or web we have had to embrace all new media and have a far wider knowledge of marketing than ever before.

The Design Council has long since recognised the need for design to be used in all areas of business and that there are tangible benefits to those businesses doing so. Mat Hunter, Chief Design Officer, Design Council explains:

“Perhaps the most obvious attribute of design is that it makes ideas tangible, it takes abstract thoughts and inspirations and makes something concrete. In fact, it’s often said that designers don’t just think and then translate those thoughts into tangible form, they actually think through making things.”

Instead of approaching a designer to design a new website or brochure, brief them on what it is you want to achieve, be it increased sales or media exposure. Let them come up with solutions for you to choose from. This dialogue should help you shape your expectations and concentrate your focus on how your business is placed.

Don’t forget always choose a designer who you feel you can create a good working relationship with, as the better they know your business the better the advice they can give.

9 Responses to “Why designers can really help small businesses with marketing…”

  1. dota maphack Says:

    Hello! I’ve been following your site for some time now and finally got the courage to go ahead and give you a shout out from Austin Tx! Just wanted to mention keep up the great work!

  2. jane@jordantwiggdesign Says:

    Thanks, nice to know people like what we do. One thing about graphic design, it’s a constant evolution of knowledge and techniques. JJ

  3. Ellisville Dumpster Rental Says:

    I love your wp web template, where did you get a hold of it?

  4. jane@jordantwiggdesign Says:

    This is a custom built word press theme that we created just for our website.

  5. benivolent Says:

    I like your templates nice post.

  6. IT support blog Says:

    I like the helpful info you provide on your articles. I will bookmark your blog and take a look at once more here regularly. I’m reasonably sure I will be told lots of new stuff right right here! Best of luck for the following!

  7. Lou Says:

    Hi!
    I thoroughly like your new web page on Jordan Twigg DesignWhy designers can really help small businesses with marketing… &
    will be back again. Bye for now!

  8. best web design firm Says:

    I’m really enjoying the design and layout of your website. It’s a very easy on the
    eyes which makes it much more pleasant for
    me to come here and visit more often. Did you hire out a developer to create your theme?
    Excellent work!

  9. jane@jordantwigg Says:

    Thanks, it was a custom made theme we did in-house.

Leave a Reply

CAPTCHA Image
*